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Category Archives: Creative finances
Invisible Creatives
‘Invisible Creatives’ looks at the position of freelancers, and sole traders, in the light of Covid-19 impacts. These creatives make up, with micro-companies (less than four people), over 90% of the creative industries, which contributed over £115bn gross value added … Continue reading
7 Positive Steps to Successful Creative Content Marketing
Marketing for Creatives Digital exports are a major growth point for the creative industries. A Creative Industries Federation report estimated that they were worth £46bn in 2016, a figure which is probably considerably higher in 2020, despite Covid-19. In addition,the … Continue reading
7 Positive Steps to Improving Creative Distribution
Distribution Will Covid and the new mass use of digital networks change content distribution for UK creatives.? Traditionally, distribution systems were dominated by the few big players in the creative industries. From major integrated studio networks in film, television and … Continue reading
7 Positive Steps to Increasing IP Content Investment
Covid-19, Creatives and Money The impact of the Covid crisis has been documented on theatres, galleries, games, film & TV productions etc. but its impact, as a result of the initial weakness of the Government’s strategy on creative sole traders … Continue reading